Your customers may love discounts but are they good for business? We shed some light on the dark side of discounting and how they might negatively impact your business.
Are you making one of the three most common Pricing mistakes we see businesses making? If so, here's our advice on how to correct them.
Premier League football clubs are in a strong position to maintain price increases. Pricing Solutions applies the 5Cs of Pricing Strategy to see if the League is reaching a tipping point.
Quick acceptance or rejection of a new product is most common for everyday consumer goods. Speed of adoption can have a significant impact on the pricing strategy surrounding a new product launch.