By: Ben Garden, Director of Analytics, Iris Pricing Solutions There are significant benefits to working with a team who has high-level pricing analytical skills and can use your company's data to inform pricing and create new pricing opportunities, especially in the areas of e-commerce and competitive intelligence. Leveraging your data and analytics to make [...]
Many people see pricing strictly from a financial perspective, but there’s more to a good pricing strategy than that. A sound pricing strategy ensures you’re well positioned to compete, which is why you always need to tie your price to value.
In this edition of Pricing for Researchers we discuss a study that evaluates different ways to manage promotions and shipping fees for online retailers.
Successful price optimization requires scenario planning. This involves generating alternatives, modelling impact, assessing outcomes and choosing a result.
As co-branding among retailers becomes more popular. We outline different considerations managers should evaluate before saying yes to that new partnership.
An increasing number of clients have been evaluating the Groupon model and trying to assess whether it is right for their business. This is a difficult question that often leaves high-level executives perplexed. In order to make an informed decision, it is essential that you approach this decision in a process-oriented manner.
Pricing Solutions will be hosting an event on the 17th of September exclusively for Pricing Managers to gather and exchange ideas as well as approaches to difficult pricing challenges.
