Tag: Pricing Analytics

pricing-research-best-practice
Pricing Research can help you discover new opportunities for your business. Here are 6 ways you can conduct research and get the most from your results.
modular-advertising-publishing-newspaper
The newspaper and information publishing industry are finding it more and more difficult to maintain profitable in such an aggressive market. Experiencing intense pressure from advertisers and consumers, industry leaders are looking for new ways to capture value and maintain margins. One strategy that we've seen work is module advertising.
pricing-optimisation-fashion
Quantified customer research is key to establishing the optimal price point and enables companies to capture more revenue. Companies leading the way in Pricing Strategy regularly conduct extensive Pricing Research. This is especially important in the Fashion industry, where customers' perceived value can far exceed production costs.
Top Needs Pricing Analytics
Analytics and "big data" are everywhere, but a lot of businesses struggle to find any practical use for their data. We have identified five situations in which a business needs to make use of its data and implement an analytical process.
predictive-analytics-communication
Lessons on effective communication for Senior Executives to data crunchers inspired by the 2014 Predictive Analytics World Conference. Big Data, Analytics, sexy models….albeit sexy predictive models (that’s right, math models!).
analytics-increase-profits
Picture the following scene: it’s nearing year-end and company executives are immersed in high-level strategic meetings. The objective: improve company profitability in the coming year.