Subscription-Based Software Pricing: How to Migrate Customers from a Perpetual to a Subscription Model?

2020-04-30T14:57:53-04:00Categories: Pricing Strategy|Tags: , , , , |

We’re seeing software companies across the B2B and B2C spectrum moving towards subscription pricing. In this article, we lay out how to switch from perpetual software licenses to subscription pricing.

Is Subscription Pricing Right for a B2B Business?

2023-08-15T09:16:52-04:00Categories: Pricing Management, Pricing Strategy|Tags: , , , , , |

Subscription pricing – it’s trending across industries, slowly taking over legacy pricing models of the past 50 years. This article explores benefits, considerations and migration strategies for those B2B companies that consider moving to subscription pricing.

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