Bon Jovi a Rock Star and Pricing Guru?
Bon Jovi said “The only thing I like more than my wife is my money.” It’s rare that you find a rock star that likes his wife, but even more so to find one that that actually practices what they preach.
Pay for Performance – What Pricers Can Learn From Pro Hockey
I have been watching the Stanley Cup Finals between Boston Bruins and Vancouver Canucks. One of the keys to Boston’s success has been the steady play of defenseman Tomas Kaberle. Kaberle was acquired from the Toronto Maple Leafs in February of this year.
The Increasing Price of a Free Flight
After a busy month of travel to Europe and throughout the United States, on Saturday I learned of Aeroplan’s upcoming increase to the point requirements for a “free” flight.
Pharmaceutical Market Research Paper 2011
We have created a Canadian Pharmaceutical Market Research Paper. For more information go here.
What’s a Fair Price When I Feel Like S**t?
This week I had the opportunity to attend the Pharma-Market Research Conference in Toronto. All the major players in the pharmaceutical manufacturing industry were present; Pfizer, Bayer, GSK, Roche etc.
Management Science with Jim Saunders
Why was your airplane overbooked? How come the price for a hotel room changes from day to day and how do car-rental companies know how many cars to have at any given airport? These questions and more can be answered by looking at the management science tools used by some businesses to manage revenue, costs and capacity utilization.
How to Ensure the Price is Right
When I started working as a pricing consultant more than 20 years ago, I became really excited about the development of “conjoint analysis”, which is a method of measuring price elasticity.
How to Avoid a Price War
Our article was recently displayed on The Pricing Advisor, which is the Professional Pricing Society’s Newsletter. You can find out how to avoid a price war here.
Input Prices on The Move Up Again
Many input prices seem to be starting to inflate again. Allow yourself some options to adjust list prices if commodity costs continue to inflate.
Ford Explorer Pricing
A curious note about Ford Explorer's new pricing strategy on their 2011 model. They are offering a premium for an upgrade to a smaller motor with an EcoBoost engine.
