Tag: price wars

dangers-discounts
Your customers may love discounts but are they good for business? We shed some light on the dark side of discounting and how they might negatively impact your business.
win-price-wars
Pricing wars can be costly to your bottom line and your brand. Apply these tips and minimize your chances of a costly battle.
Price-wars Pricing Battles
Good Pricing Management is key to ensuring your lowest negotiated prices don’t unintentionally start a damaging pricing battle or war in your industry.
competitors-follow-pricing-lead
Far from being the first to take action, a true price leader is able to consistently execute pricing actions that result in a desired effect. Much like in a game of chess, a pricing leader devotes the time and resources to understanding the motivations and aspirations of its competitors and ... Read More
By Paul Hunt - President Pricing strategy is a hot topic these days. Over the past 20 years, we have helped many companies develop, refine or transform their pricing strategy, but ... Read More