Category: Pricing Optimization

customer-price-optimization
Leveraging price optimization for long term growth can be a complicated process. We discuss the importance of calculating the value of a long term customer relationship.
pricing-research-best-practice
Pricing Research can help you discover new opportunities for your business. Here are 6 ways you can conduct research and get the most from your results.
pexels-uber-photo-edit
Uber has been able to leverage dynamic pricing to revolutionize their industry. Read what we think are the most important lessons to learn from Uber.
christmas-holiday-pricing
Pricing is a factor that has one of the biggest impact on retailer profits. Why should retailers price their products differently during the holiday season?
Common-Pricing-Mistakes
Are you making one of the three most common Pricing mistakes we see businesses making? If so, here's our advice on how to correct them.
analytics-increase-profits
Picture the following scene: it’s nearing year-end and company executives are immersed in high-level strategic meetings. The objective: improve company profitability in the coming year.
pricing-research-analytics
The holiday season brings out all types of shoppers. Understanding your diverse customer segments takes customized pricing research and tools.
future-price-optimization
Successful price optimization requires scenario planning. This involves generating alternatives, modelling impact, assessing outcomes and choosing a result.