Why Price Transparency Benefits Your Business
Price transparency has been a hot topic, especially for retailers and healthcare professionals, this past year. Read why you shouldn't fear transparency...
As Harvoni and Holkira Pak become available, 5 things that Canadian Hep C nurses are thinking about
In the past 2 years a lot has happened in the world of Hep C treatment. How will pharma companies develop sustainable pricing strategies in the industry?
Premier League Tickets: Price Increases Make Good Business Sense, But For How Long? Part I
Premier League football clubs are in a strong position to maintain price increases. Pricing Solutions applies the 5Cs of Pricing Strategy to see if the League is reaching a tipping point.
Price Transparency is leaving many companies feeling NAKED!
Companies must become more adept at developing pricing strategies that address the challenges of price transparency or be faced with conflict both internally with channel partners, and with end users
Co-Branding With Discount Retailers Could Spell Trouble for Exclusive Brands
As co-branding among retailers becomes more popular. We outline different considerations managers should evaluate before saying yes to that new partnership.
Can’t Handle the Hagglers? You Could Be Leaving Money On The Table
Good negotiation is a commendable talent, but businesses need the skills to deal with good negotiators. Protecting your profitability from good negotiators requires ardent compliance to pricing policies, a flexible pricing infrastructure and the ability to say “no”.
Can Your Price Ever Be Too Low?
Pricing low to gain volume is the oldest move in the pricing playbook; the laws of economics say that as you lower price, volume will go up. Therefore many companies that want to dominate a market, or are in a rush to grow in a new market, will use low prices to achieve their goals (e.g. Walmart, Dell, Private Label).
Pricing Luxury Brands For Online Shoppers
If a consumer is shopping for an exclusive brand and likes the idea of buying smart, then many would conclude they can save some money by buying online from a country that sells it cheaper. However, the truth is that they probably won’t succeed; at least not online.
Groupon: Beware of Furballs
An increasing number of clients have been evaluating the Groupon model and trying to assess whether it is right for their business. This is a difficult question that often leaves high-level executives perplexed. In order to make an informed decision, it is essential that you approach this decision in a process-oriented manner.
If I Were the CEO of Netflix
Netflix has been getting a lot of attention lately for its new pricing strategy. If you have kept an eye on the matter you will have noticed that there is an interesting paradox. Consumers hate it but analysts love it. They may lose as many as 2.5 million customers but profitability should go up.