B2B Companies Can Navigate Times of Crisis with These Pricing Strategies
Pricing considerations are the lynchpin to the defense tactics that can help a company survive a crisis, protect cash flow and remain in the black.
Pricing considerations are the lynchpin to the defense tactics that can help a company survive a crisis, protect cash flow and remain in the black.
This article will present an overview of the best practices to follow when implementing subscription pricing.
While the shift to the digital economy is driving the popularity of both of these pricing strategies, dynamic pricing and subscription pricing are at two extremes of the pricing spectrum.
As a Private Equity investor in restaurants, the goal is to maximize firm value to generate a significant return on investment. Yet many PE firms bring outdated revenue optimization strategies to the restaurant businesses they acquire, hindering value creation.
We’re seeing software companies across the B2B and B2C spectrum moving towards subscription pricing. In this article, we lay out how to switch from perpetual software licenses to subscription pricing.
Subscription pricing – it’s trending across industries, slowly taking over legacy pricing models of the past 50 years. This article explores benefits, considerations and migration strategies for those B2B companies that consider moving to subscription pricing.
Why do we call pricing strategy the “iceberg” of business value? We are talking about the highly leveraged effect that top line pricing strategy has on the bottom line of a company.
Last year, Apple's retention rate was at the colossal percentage of 92. While your business may not achieve the retention rate this high, even a few percentage increase will make a significant change to your profit.
Pricing your product or service to a new geographic market may seem risky, but conducting research on psychological pricing can ease the challenge significantly.
The term patient-centricity can be difficult to understand. We discuss the implications of patient-centricity on the US healthcare system.