By: Benjamin Garden, Director, Pricing Analytics, Iris Pricing Solutions It's no secret that pricing has a direct impact on profitability and customer satisfaction. In the digital age, where customers have access to information about prices from around the world in seconds, implementing effective pricing strategies is becoming increasingly important for businesses. With this in [...]
By: Ben Garden, Director of Analytics, Iris Pricing Solutions There are significant benefits to working with a team who has high-level pricing analytical skills and can use your company's data to inform pricing and create new pricing opportunities, especially in the areas of e-commerce and competitive intelligence. Leveraging your data and analytics to make [...]
When it comes to retail pricing structure there’s a lot of variables to take into consideration. In this article, we discuss one retail pricing structure that helps to gain back control over prices and manage pricing effectively.
From QSR to family and casual dining, the “money” side of value equation – driven by pricing – is a challenge for restaurants. It doesn’t have to be that way. The purpose of this white paper is to demonstrate how having a value-based pricing strategy in place optimizes long-term profits for restaurants.
In this edition of Pricing for Researchers we discuss a study that evaluates different ways to manage promotions and shipping fees for online retailers.
How to determine the price point of your product? First: the number “nine” really can make a difference. Second: when you exceed a pricing threshold such as 99¢, you need to find the next threshold above that price point. Otherwise, you will be leaving a lot of money on the table.
